Freebies, worksheets, checklists and more!
Downloads
We’ve put together lots of great resources for small business owners, nonprofits and creative freelancers. From worksheets created by our own marketing experts to free trainings and even tools of the trade recommendations and more! Check out the sections below to find the perfect resource for your project!
Create a Marketing Plan that Generates Customers & Builds Revenue
We are opening up a NEW Zoom group coaching & Facebook group in October 2022! Enroll in the course and gain access to a group led by Crystal as we walk through the course together! But wait, there’s more! We don’t leave you hanging after you wrap up the course. Upon completion of the course, you will receive a 14 MONTH social media strategy prepared FOR YOU. That’s a $3,000 value on its own.
Take control of your marketing by creating a custom marketing plan that allows you to level-up your business.
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Unlock the power of connecting with your ideal customers on a deeper level! Download our FREE resource to learn how to go on a 'date with your ideal customer' and build stronger connections.
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Maximize your social media success with our FREE Social Media Formula for Success Workbook! Social media can feel like the wild west. The good news is - you can conquer it! Download the resource to learn how.
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Elevate your graphics with Crystal's Top 10 Graphic Design Tips! Transform your visuals from DIY to masterful PRO with these easy-to-implement tips. Get started now and watch your confidence grow!
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Discover the power of guiding values! Gain clarity for your life and business goals with our FREE Guiding Values Freebie. Start the journey towards confident connections and meaningful direction today!
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Transform your website into an active team member! With our FREE resource, you can upgrade your website to a strategic team player that converts sales. Enhance your online presence for lasting success!
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Sale!
Boost your conversion game with our FREE Anatomy of a Sales Funnel Workbook! Stop wasting marketing efforts and start turning followers into buyers. Know the customer process inside and out. Get your copy now!
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Maximize your productivity! Get our FREE Map out Your Week resource to prioritize income-producing activities and supercharge your schedule. Regain control of your schedule and start each day on the right foot!
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Plan your perfect photoshoot! Download our FREE Photoshoot Style Guide and follow 10 expert steps to create stunning, styled visuals that show of YOU and your business.
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Unlock marketing success! Grab our FREE Customer Avatar Blueprint to better identify and strategically target your ideal audience. Get to know your ideal customer and download the resource today!
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Need ideas for social media? Grab our FREE 100 Social Media Post Topics for small businesses. We've laid out 100 topics you can use right away. Start creating engaging content now!
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Boost your happiness and mental health with The Not to Do List. Discover the power of letting go and download our FREE resource to reclaim your time and sanity!
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Take control of your online customer experience! Download our FREE Website Customer Journey guide and map out a seamless, engaging online journey for your audience. Know their next move like the back of your hand!
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Achieve your goals with ease! Stop falling short of your goals because of a lack of a plan or confidence. Grab our FREE checklist 10 Tangible Tips for Sticking with Your Goals. Stay on track and make your dreams a...
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Sale!
Turn dreams into reality with our FREE 'Plan Ahead, Get Ahead' Goal Setting Worksheet. Simplify your planning process and take confident steps toward your business and life goals!
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Rediscover and realign your brand with our FREE Brand Audit Worksheet. Follow our 3-part process to ensure your brand's voice and aesthetic are communicating the right message to your ideal audience.
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Boost your confidence and motivation with our FREE Accomplishments Worksheet. Celebrate your achievements from the past year and harness their power!
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Boost your social media game! Discover the 'Top 10 Reasons why your social media post isn't getting results' with our FREE resource. Unlock better conversions today!
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Sale!
Introducing "My Marketing Roadmap Workbook," the standalone gem extracted from the acclaimed online course "Business Marketing Done Right." This workbook is your personal guide through the world of marketing, offering a strategic blueprint for success. Whether you're starting up or...
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Unlock the full potential of your brand with our One Page Marketing Strategy template. This concise and powerful tool is designed to streamline your marketing efforts, helping you to focus on what really matters. From determining your marketing budget to...
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Discover '50 Social Media Challenges for Photographers' to elevate your online presence. Engage, inspire, and captivate your audience with daily creative prompts. Download now!
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Refresh your marketing strategy this spring with our Spring Marketing Refresh Checklist. Designed for entrepreneurs keen on growth, it offers a step-by-step guide to declutter, optimize, and energize your marketing efforts. From email lists to social media profiles, it's time...
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Optimize your images for SEO with ease with our Image SEO Metadata Generator Template. This comprehensive template provides ready-to-use ChatGPT prompts for generating alt text, titles, descriptions, and captions. Save time and boost your visibility effortlessly.
Sales Funnels, Marketing and More!
Video Trainings
5 Day Content Calendar
Day 1
Day 2
Day 3
Day 4
Day 5
Sales Funnel Challenge
What is a sales funnel?
Creating a One-Liner
Designing Your Landing Page
Creating a Lead Generator
Email Nurture Campaigns
FAQs
Software, hardware and even discounted rates!
Tools of the Trade
Whether you are just starting to tackle your marketing as a small business owner or you are a creative freelancer looking to up your game. Here are the tools we use each and every day to maximize the work we do!
PROJECT MANAGEMENT
Asana
Asana is hands down the ONLY way we are able to manage deadlines, promised turnaround times and team collaboration here at Oakes Creative House. We love how easy it is to use and have all of our project workflows mapped out in one easy place.
WEB AND SOCIAL GRAPHICS
Canva
While not every design is a good fit to create in Canva (yet!), we love using Canva for web based graphics such as social media graphics! Their extensive library of templates makes it easy for even inexperienced designers to create beautiful graphics.
DESIGN TOOLS
Creative Cloud
When you are ready to get serious about graphic design, video editing and more – it’s time to let some of those web based tools go. Use what the pros use! Yes, there is a learning curve with these Adobe programs, but their tutorial videos and help center are top notch and the possibilities are endless!
SOCIAL MEDIA TOOLS
Loomly
Loomly is our all time favorite social media management tool. It allows us to collaborate easily on client projects and features a comment workflow that is so helpful! More importantly on each individual calendar we can tie into every major social media site and yes – it even has direct publishing to Instagram!
PROJECT MANAGEMENT
AirTable
We don’t know anyone besides Steven (our money guy) who loves spreadsheets, but sometimes they are necessary for mapping out the details of a project! AirTable is spreadsheets with some pretty added in. We love not only the aesthetic but the various fields you can put in such as multiple choice, single choice, photos and more! We use AirTable for all of our social media strategies.
FILE ORGANIZATION
Dropbox
One of the most stressful parts of business and marketing is ALLLL the files! Its best to keep them in one place – AND in a place that doesn’t damage or compress your images. Dropbox is my file storage of choice!
PRINTING
PrintPlace.com
We get asked all the time where to get quality printing at a great price. While they may not be the printer for every job, we find that printplace.com delivers quality at a budget friendly price. Also, their turnaround time options are great and they always deliver (5+ years of experience with them!)
COLLABORATION
Slack
Let’s face it, texting is not an efficient way to communicate with your team. And sometimes email isn’t the best fit either. Slack is the BEST instant messenger that works on all devices and all platforms. It saves us SO much time!
WEB HOSTING
WP Engine
Deciding who to trust to host your WordPress website can be daunting! Don’t leave it to chance, use who we use – WP Engine. We trust them to host our own website as well as countless websites for clients. In 5+ years we haven’t had any major issues and the minor ones (comes with the tech territory) are resolved by their support team in a matter of minutes!
Looking to purchase a domain name? We recommend GoDaddy for that.
EMAIL MARKETING
Mailchimp
There are lots of great email marketing platforms on the market who can honestly do some amazing things! But we recommend Mailchimp here because of its easy integration with your website, CRM system, online store, social media and more. Their pricing tiers are great for helping you move from one stage of business to the next.
PROFESSIONAL EMAIL
Google Workspace
Google Workspace is our go-to for all things productivity and communication. From Docs to Calendar to Gmail, it has a program for nearly anything you need to make your business efficient. Save dates, share content edits, set up video chats – you can do it all!
CUSTOMER MANAGEMENT / INVOICING
Tavé
I am often asked which CRM system I use personally – well, this is it! This CRM system is made for photographers which is what I needed it for originally, however I’ve yet to find an aspect of my business that I can’t adapt it to. They were recently acquired by ShootProof (the system I use for online photo galleries) and I couldn’t be more excited for what is to come!
VIDEO TRANSCRIPTION
Rev.com
Writing great content can be SO hard sometimes! I often find myself hitting record on my phone and talking out what I want to write about. Then, I send that file to rev.com to have it transcribed and voila! I have a Word Doc full of text to get me started. Also great for adding captions to social media videos!
