HARNESS THE POWER OF
Strategic Marketing
Our Marketing Planning Services
Stop driving without a map. We can help you nail down your most effective next steps so you can grow your business with confidence.
What is a Marketing Plan?
A marketing plan is a comprehensive outline of your marketing efforts, where you’re succeeding, where you’re failing, and where you should be headed next.
For example, you probably shouldn’t have a website if you haven’t nailed down a brand and voice. And, most businesses shouldn’t tackle social media before cleaning up their website.
Marketing works best when you’re setting each piece up for success. A marketing plan helps you unlock the next step in your marketing journey.
Our Marketing Plan Packages
From a small jump start, to a full day dedicated to you, a marketing plan may be the remedy you need to reignite the spark in your business. Explore our packages to see which one fits best.
Business Marketing Done Right
Don’t have the budget for a full, in-depth process? Our course, Business Marketing Done Right, teaches you about the different elements of a marketing plan and helps you create your own.
- Work at your own pace
- Learn about the different elements of a marketing plan
- Uncover where you are in the process
- Gain confidence in marketing your business
Full Roadmap to Success
If you’re ready to really get to the bottom of where your business could stand to grow, it’s time to invest in a roadmap to success. Our marketing strategies are intensive and provide you everything from a background on your current business standings to where your competitors are winning in terms of marketing.
- up to 4 hours with our team in-person or multiple Zoom calls
- Multi-page marketing plan outlining
- Goals
- Mission
- Vision
- Audience
- Identified Strengths & Weaknesses
- Market Analysis
- Competitor Analysis
- Opportunities for Growth
- Recommended Next Steps
- Clarity & confidence as you prioritize business growth
Intensive Marketing Plan
Not ready to commit to a full marketing plan? That’s A-OK! While we always recommend the plan as a best first step, establishing a solid brand voice is the next best thing. Together, we’ll create a voice for your business that you can apply to all of your marketing and business endeavors from social media, to your website, to your podcast appearances.
- 1 hour brainstorming session over Zoom
- Multi-page Brand Voice guide outlining…
- Overview
- Mission
- Vision
- Core Values
- Audience Profile
- Tone of Voice
- Key Words
- Dos & Don’ts
- Grammar
- Brand Voice Examples
- Message from Your Brand
- Email Sample
- Clarity & confidence as you prioritize business growth
Questions about add-ons? We’re happy to chat about customizing a plan for you!
Feeling Lost?
A marketing plan can put you on the right path.
As business owners, we can get so bogged down by our work that we forget to take a breath and look around. We get lost in the weeds. It’s important to set aside time to work ON your business, not just for it.
You deserve to feel confident in your marketing and experience immense success.
FAQs
A marketing plan allows us to give you a comprehensive overview of your marketing that generates the steps you need to take to reach your goals. So, you don’t just receive the next one; you know the plan going forward. Your plan is entirely unique to you!
A marketing plan gives you an idea of…
- Where you sit among your competitors
- Your business’ marketing success
- Where you have room to grow
- Which goals you should focus on
- Your actual next step in your marketing
… and so much more! Your plan is one-of-a-kind, and it’s a document that you can come back to months and even years in the future.
- Overview: Who you are and where you’re located.
- Goals: What you want to achieve with marketing and within your business.
- Audience: Who you ideally serve and who you’re currently serving.
- Personas: Who your audience is and what they need and want.
- Market Analysis: What competitors are doing, where they are succeeding, and where they’re failing.
- SWOT Analysis: Analyzing your strengths, weaknesses, opportunities and threats.
- SMART Goals: Specific, measurable, attainable, realistic, timely goals that you can work on.
- Current Marketing Analysis: Where your marketing stands today and where it could improve.
- Recommended Next Steps: Your NEXT step and beyond based on your business and where you are now.
