Client Profile
Client: Eat. Drink. Host.
Headquarters: Houston, TX
Industry: Wholesale Gift & Partyware
The best thing to happen to parties since paper plates, Eat Drink Host takes entertaining to a whole new level of ease and Pizzazz! Their totally unique product line offers a wide variety of themed EATware and coordinated accessories for parties, events and special occasions. Party hosts can now really show off in spectacular fashion — with no Xanax needed!
How It All Started
When I first met the founders of Eat Drink Host at the Dallas Gift and Home Market, my brain exploded. Loving to entertain myself, I immediately got the creative concept behind their brand. Visions of how I could translate their ideas into dynamite graphics and other products danced in my head. They must have seen the sparks flying, because I got my first shot at this account with a simple label design.
Services Provided
Catalog Design
Together, we have produced multiple catalog designs that have traveled to trade shows across the US including Atlanta, New York, Dallas, Las Vegas, Chicago and more!
Logo Design + Stationary
Rebrand from original business name “The Relished Roost” and logo as well as business card design and various branding elements.
Product Photography
Through various photoshoots we were able to gather solid background images on white, black, red and gray as well as stylized product shots to match the style/intent of the product itself.
Packaging Design
Of course with any category of decorative products, packaging is a must! This client was no exception. We have conquered everything from simple labels to custom boxes!
Product Designs
Having a vision for your products, but a lack of technical skillset to bring them to life is frustrating. For this client we created product designs including patterns and full scope collections. Not only on trend, but factory-ready, print-ready designs.
Product Photography
Through various photoshoots we were able to gather solid background images on white, black, red and gray as well as stylized product shots to match the style/intent of the product itself.
“If we could point to one person who has helped us get where we are today, it is Crystal Oakes. I don’t know what we’d do without her!”
- Brittany
Challenges
The Eat Drink Host founders came from the HR and recruiting fields, and had no experience in product design, graphic design or photography. “We just saw the space in the partyware market to offer something that would differentiate party givers in an affordable and easy way,” says Brittany “We had been through several graphic designers and couldn’t find anyone who got our vision and could run with our themes. And we had an immediate need for a catalog to launch our new product line.“
Solution
Crystal nailed the first product design they gave her and immediately started filling all their gaps in the design side of their business. She now produces their catalog and does all the product photography, as well as creates new products. She is, in effect their design partner. “My clients can now focus on the operations side of the business. This solution enables the highest and best use of all our talents, and we work great together as a team. That’s what I love the most: Being able to contribute to my client’s success!”
“Crystal’s work is so impressive, we’ve had CEO’s from big national companies at market ask who we use for our design. (Not tellin’!) We started the business in 2016 (pre-Crystal partnership), and our revenue increased by 175% year-over-year in 2017 thanks to our relationship with Crystal"
THE FINISHED RESULTS
Portfolio
- All
- Product Design
- Product Photography
- Packaging Design
- Catalog Design
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