Spring Clean Your Business: A Marketing Refresh Guide for Small Business Owners

In the fast-paced world of small business, keeping your marketing efforts fresh is key to staying ahead of the curve. As spring blooms around us, now is the perfect time to give your marketing a thorough cleaning and infuse some new energy into your efforts for a spring marketing refresh! Ready to get started? We’re […]
How to Start a Small Business

& Build a Brand You are Proud of Which of the following are you? Tinkering with an idea, just starting your business, not necessarily sure where to start Business has started, but your branding & marketing aren’t quite where you want them Owned your business for years, but you feel it may be time for […]
How Do I Market Myself as a Small Business?

Going Beyond the Surface Marketing your small or growing business can be daunting. There are many pieces to the puzzle; where do you start?! Hint: Social media marketing is not the answer. Keep reading to find the answer to all your burning marketing questions: How do I market myself as a small business? How do […]
Is a Website a Good Investment?

All Things Website Budgeting, Process, Accessibility & SEO Let’s just get this out of the way… A website will cost you a good chunk of money. Well, a sales-focused, customer-driven, well done website will cost you. Spending a piece of your marketing budget on a website is a GREAT investment when you put it in […]
How to Use AI for Your Business

Whether we like it or not, AI is upon us. Though I don’t have the numbers on it, many of the social posts, websites, videos and ads you see on a daily basis have likely used AI at some point in the process. Strange right? I mean, we knew this was coming, but it really […]
Maintaining Empathy in Business

We All Deserve Empathy How to Communicate & Use Empathy Well at Work To be honest, I could just cut it off right there. The title sums it up. We all deserve empathy, and we should all be giving it away. Ask yourself the following questions: What is my immediate reaction when someone doesn’t meet […]
The Importance of Looking at Your Business Data & Analytics

What are the numbers saying? When was the last time you did a deep dive into your data? When you do look at your data, what are you looking for? Do you have a plan? If you couldn’t tell from the article title and those questions – your business benefits from you looking at your […]
10 Tips for Walking Away From Your Business (for a bit)

Running a business is fun and exciting, but it’s also incredibly challenging. There are days where being a business owner makes you feel empowered, and others where you feel absolutely drained by the end of the day. Whether it’s work stress or life’s demands, it’s not hard to feel overwhelmed and pulled in too many […]
How to Set Boundaries as a Business Owner

Hello fellow business owner! Since you’ve clicked on this blog, you’re likely feeling stressed, overwhelmed and pushed to your limits. Or at least on the verge of one or all of the above. Let me tell you – you are not alone. Business owners everywhere struggle with juggling taking care of their business, finding time […]
Why WordPress: Building Top-Notch Websites

It’s the 21st century, and the amount of tools and technologies we business owners have access to is only growing! From social media schedulers to project management systems, the possibilities are endless. But, after years in the business, we’ve had the chance to experiment with many of these options, eventually landing on the ones that […]