All Things Website Budgeting, Process, Accessibility & SEO Let’s just get this out of the way… A website will cost you a good chunk of money. Well, a sales-focused, customer-driven, well done website will cost you. Spending a piece of your marketing budget on a website is a GREAT investment
Choosing Colors that Capture Your Essence Your business deserves a brand that truly encapsulates who you are and what you do. Every decision you make in regards to your branding impacts how your customers perceive you and who you attract. From the colors, to your fonts, to the words you
Whether we like it or not, AI is upon us. Though I don’t have the numbers on it, many of the social posts, websites, videos and ads you see on a daily basis have likely used AI at some point in the process. Strange right? I mean, we knew this
We All Deserve Empathy How to Communicate & Use Empathy Well at Work To be honest, I could just cut it off right there. The title sums it up. We all deserve empathy, and we should all be giving it away. Ask yourself the following questions: What is my immediate
What are the numbers saying? When was the last time you did a deep dive into your data? When you do look at your data, what are you looking for? Do you have a plan? If you couldn’t tell from the article title and those questions – your business benefits
Client Profile Client: Eat. Drink. Host. Headquarters: Houston, TX Industry: Wholesale Gift & Partyware The best thing to happen to parties since paper plates, Eat Drink Host takes entertaining to a whole new level of ease and Pizzazz! Their totally unique product line offers a wide variety of themed EATware
Running a business is fun and exciting, but it’s also incredibly challenging. There are days where being a business owner makes you feel empowered, and others where you feel absolutely drained by the end of the day. Whether it’s work stress or life’s demands, it’s not hard to feel overwhelmed
Hello fellow business owner! Since you’ve clicked on this blog, you’re likely feeling stressed, overwhelmed and pushed to your limits. Or at least on the verge of one or all of the above. Let me tell you – you are not alone. Business owners everywhere struggle with juggling taking care
It’s the 21st century, and the amount of tools and technologies we business owners have access to is only growing! From social media schedulers to project management systems, the possibilities are endless. But, after years in the business, we’ve had the chance to experiment with many of these options, eventually
Do you own a business? If you answered yes, then you need a brand. Every successful business has a solid brand. From a recognizable name to a color scheme, a brand needs to be established in order for your business to grow. Brand (noun) – a public image, reputation, or
Learn the simple framework that brings order—and results—to your marketing.