Why brand photography is so important

You’ve seen them. The beautiful Instagram feeds with well curated photos and the websites that have people’s pictures all over them. In some ways they tend to make me envious and in others… stressed out because this now means we have to put our photos in our branding and that leads to more work and […]
Love Your Business

As a business owner, we all have days, weeks and even months when we’re hustling. Our plates are so full that sometimes emails get buried, calls go unreturned or zoom meetings get missed. A full plate is usually a good sign that business is booming. However, the overwhelm that accompanies it can lead to a […]
Business Besties & Dog Ears – What the Heck?!

This is gonna sound totally random but, I LOVE dog ears! I love how one side will perk up over the other when you’re talking to them or how the floppy ones fold back when they’ve been napping hard or how about those pics that capture the ears stretched out like airplane wings when a […]
What a marketing plan can actually do for you!

As small business owners, we all struggle to pay for anything that doesn’t have a tangible deliverable. We are great at paying for physical spaces, websites and even wages for employees. But when it comes to taking money out of our pockets to pay for advice or strategies – it is SO hard to commit!! […]
Marketing is NOT a diet

It happened to me again, just the other day! I was having a fantastic conversation with a small business owner who was SO passionate about her business. We talked about how she loves to serve her customers, why she created this business and how proud she was of her success to this point. And then […]
4 Marketing Myths Busted!

Marketing is sadly a field filled with misconceptions and misunderstandings. It can be so hard to learn great marketing practices with so many varying opinions out there. In the end, all you can do is what feels right for you and your business. Just like any decision I make, my marketing decisions are made with […]
The end of year motivation slump

How the heck is it November already? Maybe I’m the only one, but I feel like 2021 has just flown by. Not always in a good way, but I can’t believe we are here. Fall is my absolute favorite time of year. There is just a certain smell in the air that puts a smile […]
Success Stories: Pamela Prather Coaching

If you’re a client, regular reader, or strategic partner, you may already know that I have a huge passion for small business owners and helping them grow their brands and their dreams. Today I wanted to share a fantastic success story about one of my most treasured clients, Pamela Prather Coaching. When I first had […]
I’m SO bad at sales!

Be honest, have you ever made a statement like this one? I would venture to guess that you have. I hear every day from business owners of all different backgrounds, industries and confidence levels just how bad they think they are at sales. There is a BIG misconception out there that you either “have it” […]
Walking through the hard

A few weeks ago, a group of women business owners and I were having a conversation about the unmotivated space we have found ourselves in recently. It seems like after pivoting through a pandemic, going back into a recession survival mode, working through more time at home with spouses and kids and losing our ability […]